The Castus brand was born in 1952, when Henri Schmidt set up a small factory in the north of Denmark, creating products that had natural ingredients at their heart. In fact, Castus is Latin word for “pure”.
Henri’s philosophy, which was also followed by his son Hans, is still central to the business today, meaning you can always rely on us to use natural ingredients.
More recently, in 2003, Henrik Winther-Olsen bought the business and, under his guidance, the company’s sales have soared. Today, Castus is Denmark’s number one lunchbox snack, with sales of more than 30 million bars in a country with only 5 million inhabitants.