News

 

The Sugar Debate – Interview with Dr Sarah Schenker

  At Fruit Heroes, we agree with a lot of what Action on Sugar is saying – we are also against added sugar, over processing and covering fruit in sugar and yoghurt to create confectionery. We know some fruit bars are made in this way. Fruit Heroes bars are not. Some of the reporting today is misleading and stories like... Read more »

The Sugar Debate

Action on Sugar has raised a very important issue in their analysis of the Fruit-snack category. However it is still important to distinguish between refined sugar and fructose, the natural occuring sugar in fruits. Read more »

84% OF BRITISH PARENTS ARE CONCERNED ABOUT THEIR CHILDREN’S DIET

New research from natural fruit bar, Fruit Heroes, reveals: - 84% of parents are concerned about their child’s diet - Almost 50% of parents don’t think the UK’s nutritional guidelines for kids are clear - Guidelines and reports have been so confusing to parents that 1 in 10 think fruit is unhealthy - A third of parents don’t know what the 5-a-day guideline is - 75% of parents try to encourage their kids to eat healthily but are confused by guidelines Read more »

The Grocer, August 2013

DANISH FRUIT HEROES AIMS TO BE TOP-SELLING FRUIT BAR IN FOUR YEARS, THE GROCER AUGUST 2013 Read online